Being a member of the Institute of Customer Service eg are able to learn about the UK Customer Satisfaction Index results. Results just out show there are encouraging signs that organisations are paying closer attention to their customers needs and a general increase in customer service.
The latest UK Customer Satisfaction Index (UKCSI) results from the Institute of Customer Service show a consistent improvement in service standards in most business sectors.
The most encouraging performances have come from retailers and organisations in the tourism, consumer services, automotive, leisure and banking industries. Three of eg’s clients who use the eg operational intelligence® software suite are featured in the Finance (banks) sector.
UKCSI is the national measure of customer satisfaction and the latest results, based on the views of 26,000 consumers, show that overall satisfaction levels have risen to 75 out of 100 – a 9 point improvement since the Index was introduced in July 2007.
“Our latest figures indicate that customer satisfaction is continuing to rise which is great news for the UK service economy and all organisations that focus on their customers,” says Jo Causon, Chief Executive of the Institute.
The recession appears to have had a galvanising effect on service with more organisations understanding that improving their customers’ experience is the only real differentiator in the current tough business climate.
“Companies cannot afford to lose customers and the Index reflects a continuing improvement as organisations realise the competitive importance of delivering excellent service.”
The latest survey results are available at: www.ukcsi.com and are definitely worth a look.
